About the Company
Launched by Yale University in 2022, Yale Ventures fosters and accelerates a vibrant entrepreneurship and innovation ecosystem that increases support, resources, and opportunities for Yale innovators—faculty and students—as they translate their ideas and discoveries into new ventures that will positively impact the world’s greatest challenges.
The
Problem
Yale Ventures required a robust, easy-to-navigate website that would serve up-to-date information, resources, assistance, and knowledge to multiple communities within the vibrant Yale entrepreneurship and innovation ecosystem. The new website would be the most visible implementation of Yale Ventures mission to increase support, resources, and opportunities for Yale innovators – faculty and students – as they translate their ideas and discoveries into new ventures that will positively impact the world’s greatest challenges.
Due to Yale’s significant investment in entrepreneurship across the university, one of the larger UX challenges in this project was to maintain the brand’s identity while promoting the work of a wide array of existing entrepreneurship, research, policy and licensing initiatives within Yale, including Tsai Center for Innovation and Technology at Yale (CITY), Blavatnik Fund for Innovation at Yale, and many others.
The
Solution
The new Yale Ventures website was built on the latest version of Drupal (Drupal 10) and features a small library of modules designed to meet the needs of Yale’s growing innovation community. The new website is easy to navigate and showcases an impressive library of photography and imagery created by the Yale Ventures team.
Mega menus were created to feature key initiatives, programs and event information. The mobile-first design ensures that all users have unconstrained access to this large repository of content. A migration from Drupal 8 to Drupal 10 allowed the leadership team to continue using a system they were already trained on to manage the new web experience.
The platform, including the mega menus and photography, is easily updated by Yale Ventures staff and leadership to highlight new entrepreneurship and related programs, events, stories and initiatives from every corner of Yale as they roll out and evolve as a brand.