There are more than one hundred thousand associations in the US. They can range in membership size from very few to hundreds of thousands. Many of these associations have been serving the needs to their community with connections, content, culture, conferences and more for decades. Some associations have been around for more than 100 years.

For our work with associations including SICB, (the Society for Integrative and Comparative Biology) and others, KnockMedia has relied on our partner AMO (pronounced Ay Mo) to provide key functionality. And for this episode of 10 Minute Strategy, we were able to interview AMO founder and CEO David Carnes. He shares the AMO origin story and some great insights on the many ways that associations can serve the needs of their members — if they pick the right provider.

Join us for this lively discussion of the needs of associations to deliver valuable content and valuable ways to connect to their members. And how AMO and KnockMedia have built great solutions on AMO with WordPress.


  • David Carnes, Founder and CEO, AMO
  • Nathan Berger, Founder and CEO, KnockMedia
  • Peter Propp, SVP Sales and Marketing, KnockMedia