It seems like ages ago, that being able to find the score of the playoff game on your cell phone was considered cutting edge! Fast forward a few short years and companies are clambering in an effort to beat their competition to the punch by creating websites that are optimized for smartphones.
Smartphone web design has become a hot topic for all businesses, especially those venturing into the mobile space. The utilization of WAP Design has rapidly become an essential part of business plans for now and the future, with the release of so many new smartphones such as the HTC Arrive, and the Samsung Galaxy 2011 line-up, both hitting the market this spring.
Are you a business owner? Do your customers use smartphones?
If the answer to the first question is yes, so is the answer to the second!
The functionality of websites that consumers have grown a custom to while on work and home computers can now be almost directly duplicated within the palm. More importantly, your customers are expecting your site to do so. If you want to keep those customers, having your site optimized for smartphones is a sure fire way to do it. I am sure we are not far off from these optimized websites taking direct precedent over those “dinosaur” sites we view from our desks and laptops. We may already be there…depends on what your reading this on!
Are you tapping into the mobile marketplace? KnockMedia provides a full suite of WAP design solutions, have a look around this website to learn more.